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We are delighted to announce our acquisition of the Essex-based business, Ambassador Forklifts.
In addition to the excellent local presence the acquisition provides in the South East, we are also pleased to welcome the entire staff of Ambassador into the Windsor family, and look forward to utilising their expertise and experience, as well as growing the branch in terms of both personnel and infrastructure.
Ambassador has played an important role in the expansion of Komatsu forklifts in the South. The business began in 1994, firstly as a Nissan dealer before being appointed as a Komatsu and OMG distributor in 2008, and Clark dealer in 2012.
The Windsor deal concerns the acquisition of 100% of the share capital of Ambassador Lift Trucks Limited. At present, there are no plans to relocate the Witham branch, which will be managed by Trevor De’Ath, and which currently manages a diverse profile of customers such as Generation Power, British Sugar and the Tower of London.
The ethos of the Ambassador business is already closely aligned to our own, in that our focus is to treat each customer individually, providing high levels of customer service and paying special attention to individual requirements.
We are very proud of our heritage, our services and our ambition. We place great value on knowledge and experience and aim to deliver excellent value for our customers through inspirational service.